Information Automatically Collected and Stored
As many other companies do, Merz also measures the performance of its site in order to improve and customize it in favour of our visitors. During your visit, Merz automatically collects and temporarily stores the following information about your computer and your visit:
- The domain and host from which you access the Internet
- The Internet address of the website from which you linked directly to the Merz site, if applicable
- The date and time you arrived at our site and how long you spent on the site and which pages you visited
- Your Internet protocol (IP) address and
- Your computer’s operating system and browser software
Merz may entrust third parties with the described performance measurement. In no event will we thereby acquire information on the individual identity of any visitor. Such third parties will be required to observe our privacy standards, to provide us only with aggregated information, to use the information collected only for the purposes for which they have been retained by Merz, and to destroy the information afterwards.
Some Merz Web sites may deposit certain bits of information called “cookies” in a visitor’s computer. Generally, a cookie assigns a unique number to the visitor that has no meaning outside the assigning site. Cookies can tell us how and when pages in a website are visited and by how many people. This technology collects the user name and the double hashed copy of your password. The purpose of this technology and the information it provides is again to help us improve our websites. Most Web browsers allow the user to deny or accept the cookie feature. However, please note that cookies may be necessary to provide you with certain features (e.g. customized delivery of information) available on the Merz site. Further information about cookies can be found at www.cookiecentral.com/faq
Personal Information You Choose to Provide
During your visit, Merz may request you to provide the following personal information:
- First name
- Last name
- E-Mail address
Only when specifically requested by website, visitors information which we collect, will be used to respond to visitors´ inquiries, fulfill email messaging programs, and notify visitors about new content or services of our websites.
Further information can be found under http://www.google.com/analytics/terms/gb.html (Google Analytics Terms of Service & Privacy). Please note that on this website, Google Analytics code is supplemented by “gat._anonymizeIp();” to ensure an anonymized collection of IP addresses (so called IP-masking).
Google Remarketing – Data Protection
Google uses this information to evaluate how you use the website in order to prepare reports concerning website activity as well as to provide other services relating to website and internet usage. Where required by law or necessary for the purpose of processing the data on Google's behalf, Google will also transmit this information to third parties.
On the internet, ads from third-party publishers (including Google) are served to websites. Using cookies stored on your computer from a previous visit to our website, these third-party publishers (including Google) serve ads to the websites you visit.